CMYK Rhapsody
I create both the artistic form and its contents simultaneously and interchangeably. In the book titled “CMYK rhapsody,” I combined the motion-implied 2D typography with the accordion style 3D structure to evoke the lyrical moods of narrative design. The CMYK color, which is composed of Cyan, Magenta, Yellow, and Black, is crucial in print design, and this book is to express my sincere appreciation towards the CMYK color that I experience every day as a visual artist. Through the two sides of the book, I incorporate the harmony of CMYK as the sparkly stars in the night sky with visual contrast.
Multiple dualities are explored using the two sides of the book “CMYK rhapsody” with repeated contrasts: 2D page layout vs. 3D sculpture, CMYK color vs. Grayscale color, English vs. Korean, folding vs. stretching, binding vs. cutting, pop-up letters vs. beads attached constellations, layered surface vs. flat surface.
Each pop-up letter on the one side represents an initial of the constellations on the other side of the book. The 14 grayscale constellations of Boötes, Lepus, Orion, Gemini, Hercules, Taurus, Virgo, Scorpius, Pegasus, Aquarius, Centaurus, Eridanus, Draco, and Ursa Major are composed of the stories of the constellations in the Korean language. Visual interpretations of the stars’ movements in the sky are generated on the other side of the book with the overlapped, blended, and symbolic CMYK color letters in English.
When the book is extended out, the pop-up letters inside each page create a word such as BLOG, HTV, SPACE, and EDU as visual puns. This book also has a playful function as a tactile object which visitors can touch to change its shape.
In my book, form is an essential part of representing its contents while the contents are also a vital part of the physical art form. Form and contents are characterized as being inseparable in visual communication like two sides of the same coin. They are deeply related with each other as a unique way of discovering and delivering stories in visual communication of art.